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The Collective
Stories and reflections on community, creativity, and the world around us. From sound baths to mindful marketing and reflections on social media, these writings explore how we can live, share, and work with greater awareness — weaving connection between the personal and the collective.


Mindful Marketing
Spring 2024 I call it "Mindful Marketing." My husband laughed when I first used the expression. Twenty-five years in marketing in the city took their toll on him, and he insists there’s nothing mindful about marketing. Maybe that’s why I’ve found my own unconventional way to promote my yoga business—without relying heavily on social media. Why I Avoid Social Media I’ve never been a fan of social media. I joined Facebook in my mid-twenties when it felt like a fun way to stay i
Mar 232 min read


Apple, the Forbidden Fruit
From an angry Yogi written in winter 2025. While reading Anxious Generation. In one shot during another sleepless night. And yet, every moment, we keep consuming it.Infinite knowledge in the palm of our hand.To the point of losing our common sense.To the point where we no longer look up at the sky to check the weather. We no longer memorize our routes, preferring to be guided.We turn to Google, ChatGPT, rather than asking ourselves the question, thinking it through, or even
Jan 263 min read


🌍 When a Yogi Meets a Kogi
Written October 2024 Hello, This week was one I will remember. On Tuesday, I went to the Royal Anthropological Institute, where I had the privilege to listen to a message from the Kogi people, an indigenous community from the Sierra Nevada de Santa Marta in Colombia. The Kogi are descendants of the Tairona civilization, which was believed to have been decimated after the Spanish conquest. However, some Tairona retreated into the highlands of the Sierra Nevada, where they bu
Nov 17, 20242 min read


Braiding Sweetgrass for Young Adults
This week, I finally received the young adult version of Braiding Sweetgrass by Robin Wall Kimmerer — my chosen summer read. Are my kids interested? Not really.Does it matter? Not really.But it’s a book they’ll see around the house, and maybe one day, they’ll pick it up. Sometimes that’s how seeds are planted. The Book That Made Me Pause As I flicked through the pages, I loved the photos and illustrations that my original copy didn’t have — they make the book feel alive.The
Sep 24, 20233 min read


The Warrior Within: The Story Behind the Warrior Poses.
The Spiritual Warrior. In yoga, we often move through Warrior I, II, and III — Virabhadrasana — as familiar shapes of strength and stability.But behind these poses lies a myth that speaks not only of battle and destruction, but of love, loss, transformation, and ultimately, renewal . The Myth of Virabhadra The story comes from the Shiva Purana , one of India’s ancient sacred texts. King Daksha Prajapati , a powerful ruler, organised a great fire ritual — a yajña . All t
May 28, 20232 min read
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